Lead Manager, Advertising (Social Skew)

AT&T Inc. - El Segundo, CA

Posted: 8/14/2017
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Lead Manager, Advertising (Social Skew)   -   1752682
If this job is available in multiple locations, by applying to this position you may be considered for the additional locations in your area
 

ATT has long been known as a Telephone company, and a very successful one. But what people do with their phones is changing, and ATT is changing with it. Consumers don’t just want their phones for talking, texting and surfing - they’re fast becoming the center of our entertainment too, streaming live TV that you can play on almost any screen.

 

ATT’s Entertainment Group is at the center of this transformation with integrated Wireless, Internet and DIRECTV products that seamlessly integrate to bring consumers the entertainment they want, the way they want it.

 

The Entertainment Group’s Advertising Team is responsible for driving consumer awareness and understanding of this transformation, making ATT distinctive from competitors, driving both short term sales and long term value.

 

As Lead Manager, Advertising you will lead some of the most exciting and high profile advertising campaigns in the country, from strategy through execution and in-market monitoring:

 
  • A natural passion for the most fresh, distinctive and memorable ideas in the world
  • You’ll have a Digital Social-centric view of the world
  • Support your Director in the development of fully integrated advertising campaigns from strategy, through production, execution, monitoring and final campaign reporting
  • Work with external agencies, platforms, and internal partners ensuring clear communication and flawless execution
  • Manage regular reporting and analysis of the performance of programs providing optimization recommendations
  • Collaborate with all internal departments, including Marketing, Media, Sponsorships, Segments, Promotions, Legal, Product, and e-Commerce to gain correct direction, information, approvals, and eliminate redundancies
  • Lead project management with tracking against deadlines, production schedules, budgets and competitive response initiatives
  • Manage schedules and calendars for team as needed
Qualifications
 
Position Requirements:
 
 
  • 7 or more years of digital/social advertising experience, with agency experience preferred
  • Ambition to go far, fast
  • Able to clearly and concisely articulate a persuasive point of view, both written and verbal
  • Self-starter with an exceptional work ethic
  • Thrive in fast paced, constantly changing environments with an eye for detail
  • A multi-tasker able to manage multiple things at once
  • Exceptional project/program management skills
  • Able to work with other groups and teams
  • Highly proficient in PowerPoint, Excel and Word
  • Bachelor’s degree in Business, Marketing, or Communications strongly preferred
Job Field   -   Marketing / Public Relations / Communications
Primary Location   -   California-El Segundo
Schedule   -   Full-time     Shift   -   Day Job
Employee Status   -   Regular
Job Posting :   Jul 27, 2017, 10:11:36 PM   -   Unposting Date :   Ongoing
Job Level   -   Senior Associate/Second Level Manager
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